Sunday, 28 November 2021

The evil of Edmund Bernays

Someone I have nothing but contempt for is Edmund Bernays, who twisted the principles of psychology to invent modern propaganda - aka "public relations" (for my previous thoughts, see here, here, here, and here). That evil person actually inspired goebbels, minister of propaganda in the appalling nazi regime. 

Well, I've now found someone else who feels as strongly about Bernays. From "The Missing Times: News Media Complicity in the UFO Cover-up" (pub. Terry Hansen, 2012, ISBN 978-1544822198, Amazon) by Terry Hansen: 

"Although he wrote extensively about the essential role of public relations in a democratic society, his view of democracy ran counter to the traditional ideals upon which the United States was founded. Bernays had utter contempt for the abilities of the average person to think about and understand the world. Consequently, he argued that the social terrain and mental scenery needed to be continuously monitored, modified, and adjusted by an elite class of opinion-molding tacticians who could channel public opinion in directions the elite desired."

Not all people fell under Bernays' manipulation. 

From the same book: 

"Roosevelt did not accept the cynical world view of the “compliance engineers” such as Walter Lippmann and Edward Bernays. Instead, he tended to trust the abilities of the average person to understand his or her plight if the facts were clearly presented. And few presidents were better able to carry out such clear and direct presentations than FDR, who spoke to the American public as if they were his friends. The American public responded with trust and devotion."


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